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	<title>Comments on: Who Says Social Media Can&#8217;t Be Measured?</title>
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	<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/</link>
	<description>Keeping Tech Sexy</description>
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		<title>By: Social Media in the Inc. 500 - Promotional Bullshit Masquerading as Research : The Drama 2.0 Show</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-21200</link>
		<dc:creator>Social Media in the Inc. 500 - Promotional Bullshit Masquerading as Research : The Drama 2.0 Show</dc:creator>
		<pubDate>Thu, 21 Aug 2008 14:08:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-21200</guid>
		<description>[...] There are skeptics and there is no shortage of companies detailing their less-than-stellar (and more-than-realistic) results. Those relying on social media spending and social media fanboys seem to know [...]</description>
		<content:encoded><![CDATA[<p>[...] There are skeptics and there is no shortage of companies detailing their less-than-stellar (and more-than-realistic) results. Those relying on social media spending and social media fanboys seem to know [...]</p>
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		<title>By: Social Media, Metrics, and Misnomers &#171; Context is Content</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-10656</link>
		<dc:creator>Social Media, Metrics, and Misnomers &#171; Context is Content</dc:creator>
		<pubDate>Fri, 27 Jun 2008 20:06:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-10656</guid>
		<description>[...] Comments  Mark Hopkins over at Mashable adds to the worth of social media conversation started at Drama 2.0 today with this fantastic point: The traffic isn’t really the goal of a good effort so much as [...]</description>
		<content:encoded><![CDATA[<p>[...] Comments  Mark Hopkins over at Mashable adds to the worth of social media conversation started at Drama 2.0 today with this fantastic point: The traffic isn’t really the goal of a good effort so much as [...]</p>
]]></content:encoded>
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		<title>By: More Social Media Stupidity : The Drama 2.0 Show</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-10650</link>
		<dc:creator>More Social Media Stupidity : The Drama 2.0 Show</dc:creator>
		<pubDate>Fri, 27 Jun 2008 14:56:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-10650</guid>
		<description>[...] My post yesterday led to a response by Mashable&#8217;s Mark &#8220;Rizzn&#8221; Hopkins, which led to some amusing displays of social media stupidity that I felt worth sharing on this beautiful Friday. [...]</description>
		<content:encoded><![CDATA[<p>[...] My post yesterday led to a response by Mashable&#8217;s Mark &#8220;Rizzn&#8221; Hopkins, which led to some amusing displays of social media stupidity that I felt worth sharing on this beautiful Friday. [...]</p>
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		<title>By: Pop goes that bubble, but it is not social media : Social Media Mafia</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-10626</link>
		<dc:creator>Pop goes that bubble, but it is not social media : Social Media Mafia</dc:creator>
		<pubDate>Fri, 27 Jun 2008 12:57:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-10626</guid>
		<description>[...] is a familiar story now.  Some people, Drama 2.0 being one, equate ROI with immediate numbers.  Get me page numbers, etc.  Others, are looking for [...]</description>
		<content:encoded><![CDATA[<p>[...] is a familiar story now.  Some people, Drama 2.0 being one, equate ROI with immediate numbers.  Get me page numbers, etc.  Others, are looking for [...]</p>
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		<title>By: Sam B</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-10560</link>
		<dc:creator>Sam B</dc:creator>
		<pubDate>Fri, 27 Jun 2008 08:41:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-10560</guid>
		<description>Sometimes you wish you had the commentary that presumably went with the presentation. Like when a picture of Jerry Maguire is followed by a blood-spattered hatchet and pair of scissors for no apparent reason.</description>
		<content:encoded><![CDATA[<p>Sometimes you wish you had the commentary that presumably went with the presentation. Like when a picture of Jerry Maguire is followed by a blood-spattered hatchet and pair of scissors for no apparent reason.</p>
]]></content:encoded>
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		<title>By: Online Marketing and Web 2.0</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-10559</link>
		<dc:creator>Online Marketing and Web 2.0</dc:creator>
		<pubDate>Fri, 27 Jun 2008 07:35:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-10559</guid>
		<description>No doubt, traffic from social media can be count by analytics whether you are using Google analytics or any other but can be reduce bounce rate that traffic which is coming through socially? Online marketing or in the age of web 2.0, we can say age of Social media we can introduce and advertise our product but relevancy of that traffic can not be guaranteed.</description>
		<content:encoded><![CDATA[<p>No doubt, traffic from social media can be count by analytics whether you are using Google analytics or any other but can be reduce bounce rate that traffic which is coming through socially? Online marketing or in the age of web 2.0, we can say age of Social media we can introduce and advertise our product but relevancy of that traffic can not be guaranteed.</p>
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		<title>By: Don&#8217;t Treat Web 2.0 Like Web 1.0</title>
		<link>http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/comment-page-1/#comment-10461</link>
		<dc:creator>Don&#8217;t Treat Web 2.0 Like Web 1.0</dc:creator>
		<pubDate>Fri, 27 Jun 2008 02:50:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.drama20show.com/2008/06/26/who-says-social-media-cant-be-measured/#comment-10461</guid>
		<description>[...] Your Awesome Traffic Now!&#8221; style marketing. I was checking out Drama 2.0 today, and he was commenting on how Web 2.0 pundits (presumably of my ilk?) can never seem to pin down the hard benefits of a [...]</description>
		<content:encoded><![CDATA[<p>[...] Your Awesome Traffic Now!&#8221; style marketing. I was checking out Drama 2.0 today, and he was commenting on how Web 2.0 pundits (presumably of my ilk?) can never seem to pin down the hard benefits of a [...]</p>
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